PDF Ebook The Concise Encyclopedia of Advertising By Robert E Stevens, David L Loudon, Kenneth E. Clow, Donald Baack
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The Concise Encyclopedia of Advertising By Robert E Stevens, David L Loudon, Kenneth E. Clow, Donald Baack
PDF Ebook The Concise Encyclopedia of Advertising By Robert E Stevens, David L Loudon, Kenneth E. Clow, Donald Baack
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- Sales Rank: #5641035 in Books
- Brand: Brand: Routledge
- Published on: 2005-03-31
- Released on: 2005-03-29
- Original language: English
- Number of items: 1
- Dimensions: 8.38" h x .52" w x 6.00" l, .78 pounds
- Binding: Paperback
- 228 pages
- ISBN13: 9780789022110
- Condition: USED - Good
- Notes: 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
Review
"A WONDERFUL RESOURCE FOR STUDENTS, FACULTY, AND BUSINESS PEOPLE as well as those working professionally in marketing and advertising fields." -- Karen E. James, DBA, Associate Professor, Louisiana State University-Shreveport
"A wonderful resource for students, faculty, and business people as well as those working in the marketing and advertising fields." -- Karen E. James, DBA, Associate Professor, Louisiana State University-Shreveport
"WHETHER YOU ARE A MARKETING EDUCATOR OR AN ADVERTISING PRACTITIONER, THIS BOOK IS A 'MUST-HAVE' IN YOUR OFFICE." -- S. Altan Erdem, PhD, Professor of Marketing, University of Houston-Clear Lake
The Concise Encyclopedia of Advertising
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